Digital Marketing News & Advice

Digital Marketing News – 27/10/2020

▪️ Jake –Improvements to Smart Shopping campaigns to boost visibility during holiday sales using a new customer acquisition goal in order to help the Smart Shopping campaign optimise for new customers. This is available in the US but not sure about the UK. Visit this link for more info. ▪️ Em –For Black Friday sales Read more about Digital Marketing News – 27/10/2020[…]

Digital Marketing News & Advice

Digital Marketing News – 21/10/2020

▪️ Chloe – Update to housing, employment + credit ads – meaning you can’t target specific demographics or zip codes (only applicable to North American accounts) To remove restriction go to Editor > Keywords & targeting > remove all age/gender/household income. Learn more ▪️ Charlotte – Google data studio for search console report Example | Read more about Digital Marketing News – 21/10/2020[…]