Make Your Adwords Search Campaign an RLSA

An RLSA is a remarketing campaign but on search not display. The above video shows how you can apply a remarketing list to an adgroup, you can either have the campaign search and RLSA or just RLSA by selecting “target and bid” or bid only. The idea behind the RLSA is, as the visitor has Read more about Make Your Adwords Search Campaign an RLSA[…]